We have appointed PR, social and activation agency, Hatch, to run our corporate and consumer brand PR.

With a wealth of experience working with food, drink and FMCG clients, the Leeds agency will support ICB with securing coverage for its portfolio of existing brands and raising awareness of the business’ B2B services.

The Hatch team has also been tasked with designing and implementing a series of creative campaigns for a number of ICB’s latest brand launches.

Commenting on Hatch’s appointment, Clare Gibson, Marketing Director at ICB Ltd, said: “Hatch impressed us with their creative and strategic approach to the brief and the exciting launches we have in the pipeline. We’re really looking forward to developing our partnership with the Hatch team and we believe Hatch’s expertise and experience will help us take our media presence to the next level.”

James Hickman, Director at Hatch Communications, added: “We’re delighted to be working with the team at ICB and are excited to get underway with the activity. The past nine months have been challenging in more ways than one, and look forward to supporting ICB and across the roster of their brands, allowing us to showcase our creativity in the drinks sector, as well as promoting the contract bottling and packaging services.”